Top 7 Shopify Apps You SHOULD be using in 2021 (Ecommerce TIPS)

Transcript

0:00
so these are the top seven apps that you
0:02
should be using on your shopify store
0:04
make sure that you stick around until
0:06
the end because i’m going to tell you
0:08
something
0:08
that nobody’s sharing at founder our
0:11
mission is to impact
0:12
tens of millions of entrepreneurs every
0:15
single week with our content
0:17
you’re here because you want to know how
0:19
to start grow and scale your business
0:21
we’re here because we’ve found people
0:24
who’ve done it before
0:25
and we’re bringing them straight to you
0:28
so make sure to subscribe to this
0:29
channel
0:30
give this video a thumbs up and leave a
0:32
comment to get advice
0:34
for every single stage of your journey
0:44
[Music]0:45
hey guys i’m greta and i’m the founder
0:48
of four
0:49
multi-million dollar shopify stores
0:51
today i’m going to be showing you the
0:53
top seven
0:54
apps that i use with my shopify store to
0:57
increase conversions and scale our
1:00
sales so here we go so number seven
1:03
is looks or loops depending on how you
1:06
want to say it
1:08
let’s have a look through so looks is a
1:11
product reviews app the reason that we
1:12
want to be using this on our store
1:15
is that of course when customers are
1:17
browsing your website they want to see
1:18
that other customers have had a positive
1:20
experience with your store
1:22
so that increased trust which in turn
1:24
increases conversions
1:26
so with looks it’s really great because
1:28
they’re not just text-based reviews
1:30
they’re also
1:30
photo reviews so as you can see with
1:34
this
1:34
baby sleep pod you can see lots of
1:38
happy sleeping babies um
1:41
so that’s one that we add to our store
1:44
from
1:44
day one if you don’t have any reviews of
1:47
your product yet if it’s a brand new
1:48
store
1:49
you can send the product out to either
1:52
micro
1:52
influencers or just to friends and
1:55
family or people that you know
1:56
of that target demographic and ask for
1:58
reviews in return for that gifted
2:00
product
2:01
so coming in at number six is photo
2:04
resize
2:05
uh i’m just gonna search for that one
2:08
now to show you guys
2:10
so here it is so basically it’s a
2:12
compression tool that searches through
2:14
all of the photos on your site and
2:16
compresses them
2:17
while retaining the quality of the
2:19
photos so they’ll all look the same
2:21
but they’ll be a lot smaller of a file
2:24
size
2:24
this means that your site is going to
2:27
load faster
2:28
and faster load times can increase your
2:30
conversions by
2:31
two times coming in at number five is
2:34
the klavier app klaviyo is the email
2:37
marketing software that we use it has
2:39
far better automation
2:40
and sequencing than a lot of their other
2:43
competitors so that means you can set up
2:46
abandoned cart sequences and welcome
2:49
sequences to convert new customers
2:52
you can also create the pop-up that
2:54
captures
2:55
that email address or lead and then
2:58
basically the sequence will be automated
3:00
to convert
3:01
that email capture into a customer
3:04
so clavio is a must-have
3:07
hey guys hope you’re enjoying this video
3:09
if you are
3:10
make sure that you check out my free
3:12
training by clicking the link below
3:14
we’ll go through exactly how to start
3:16
and scale an e-commerce store within 12
3:19
weeks
3:19
coming in at number four we have zendesk
3:22
which is what we use for our customer
3:25
service on our site so
3:28
we want to link zendesk with shopify
3:30
because it means that you can do things
3:32
like
3:33
pull up customer orders really easily
3:35
and
3:36
deal with disputes directly from within
3:39
the app itself number three is rewind
3:43
this is a really important one that a
3:44
lot of people don’t know about
3:46
uh but basically it automatically backs
3:48
up your store
3:49
so if something was to happen to your
3:52
store data
3:53
if there was a you know a security
3:56
breach
3:56
or some sort of bug or your store was
3:59
hacked
4:00
in some way you would actually lose all
4:03
of
4:03
your shopify data including really
4:06
important things
4:08
like all of your customer information
4:10
that you’ve spent you know
4:11
so much time and money building so we
4:14
really want to be backing
4:15
up our shopify store and rewind
4:17
automatically backs that up for you
4:19
if you don’t have rewind you are at risk
4:21
of potentially losing
4:23
all of your hard-earned shopify data for
4:25
number two we have
4:27
postscript postscript is an sms
4:29
marketing platform
4:31
where you can create sms based campaigns
4:33
similar to how we use clavio for
4:36
email we use postscript for sms uh the
4:39
main thing that we use that for is cart
4:41
abandonment
4:42
so if your customer has gone through the
4:46
order process and they’ve got up to
4:48
where they enter
4:49
their uh mobile number you’re therefore
4:52
able to follow up with them with a quick
4:54
reminder text saying hi you know you’ve
4:56
left items in your cart
4:58
the reason that we want to use sms is
5:01
that
5:01
i think it’s 85 of people open their
5:04
sms’s within the first 15 minutes of
5:06
receiving them whereas
5:08
emails can take hours or even days and
5:11
an average open rate is around 20
5:13
industry-wide for e-commerce so
5:15
sms marketing is just a great way to
5:18
quickly reach your customers
5:19
and number one is your social channels
5:23
so this is going to be dependent on the
5:24
social channels that you use for your
5:26
business but i’m talking about
5:28
marketing channels that you use for paid
5:31
advertising
5:32
so it might be facebook it could be
5:33
google it could be
5:35
snapchat so we basically just add those
5:38
apps in
5:38
so that all of your shopify data is
5:40
easily shared with those channels
5:43
so here’s the facebook channel app so
5:45
those are the top seven
5:47
apps that we use across my brand’s
5:49
shopify stores
5:50
so the reason that we only use seven and
5:52
this is something that a lot of people
5:54
don’t
5:54
share or won’t share is that each
5:57
shopify
5:57
app actually slows down your shopify
6:00
load time
6:01
and your website load time like i
6:03
mentioned earlier
6:04
can increase your conversion rate by two
6:07
times
6:07
so you really want to have a fast
6:09
loading shopify website
6:11
the reason that shopify apps slow down
6:13
your website as a whole
6:15
is they place javascript throughout the
6:18
site
6:19
which basically means that the website
6:21
takes longer to load
6:23
so we want to keep our site load speed
6:25
down with some of my brands or some
6:27
brands that we’ve worked with
6:28
as well we’ve spent you know up to 10
6:31
000
6:32
plus just on decreasing the load time of
6:35
our store so that’s something we really
6:37
really want to focus on and think about
6:39
so we want to make sure that we’re not
6:41
adding any unnecessary shopify apps to
6:43
our store so that
6:44
is a really important point so if you
6:46
want to know your website
6:48
load time there’s a bunch of different
6:49
tools available on google but
6:51
a good industry benchmark for e-commerce
6:54
is around the four-second
6:56
load time point so keep that in mind
6:58
okay guys so
6:59
those are the top shopify apps that you
7:02
can add
7:03
to your store i hope you enjoyed this
7:06
video
7:06
and i’ll see you in the next one hey
7:08
guys hope you’re loving our videos and
7:11
you’re getting heaps of value from them
7:13
if you are make sure to hit the like
7:15
button and make sure to subscribe to
7:17
join the founder fam
7:18
if you did enjoy this video and want to
7:20
continue to master your skills
7:23
make sure you click here to access your
7:25
free training now

Optimized Webmedia Marketing is the best SEO Vancouver company and the best Vancouver SEO company. We offer top-notch search engine optimization (SEO) solutions to companies of all sizes. To learn how we can help optimize your website to attract more visitors, book a free consultation.