What is an explainer video?
An Explainer Video is a short animated video of less than 2 minutes in length that explains a product or service
In an easy and engaging way. An animated explainer video is the perfect pitch, every time and will help to increase conversions.
What are the benefits if you buy an explainer video?
These animated marketing videos will help to explain your business and value propositions. But not only that, they increase the average time spent on you website and most importantly increase conversions by 20 % on average.
- Explain a product or service
- Increases the time spent on site
- Increases conversions
- Explain what you do with an explainer video
- Present your startup to investors
- Simplify a complex idea so your audience understands it
- Establish credibility through creative storytelling
- Use and explainer video to reveal your value proposition
- Use animated videos to teach or train
- A marketing animation video helps boost your site’s conversion rates
- Over 50% more info is retained with video than with text
- Show how your product works with an explainer video
Styles of animated explainer videos that we make
At Optimized Webmedia we work with the most popular types of animated marketing videos. These are the most popular styles that we work with:
- Cartoon Animation
- Motion Graphics
- Whiteboard Video Production
Where does it fit into your Video Sales Funnel?
Every type of marketing video works for different objectives, that’s why each video will fit a specific part of the Video sales Funnel. These animated marketing videos fit into the Middle of your sales funnel or MIFU (Consideration Stage) because their objective is to increase conversions.
Video Marketing for Business
We’re an explainer video production company that creates multi-purpose engaging video content. We extract and use only the most important detail to captivate your audience with a video that connects with them on an emotional level and leaves a lasting impression.
It’s important that the visuals correctly reflect your brand and message. We determine the style that best suits your business and target audience. Your explainer video can use the whiteboard, motion graphics, or cartoon style.
Make An Impact
Accompanied by a great video marketing strategy your videos can reach a wider audience, and boost conversions more than any other single online marketing tool. We can also recommend tools for collecting video stats and measuring performance.